Responsible Use of Social Media

• 30 Minutes
• For all staff
• EU

This in-depth compliance course helps staff across the EU understand responsible use of social media, and how what they share can affect them, their colleagues and employer. Social media platforms such as LinkedIn, Meta, X (formerly Twitter), YouTube, TikTok and Instagram bring benefits and risks. Forums, webinars and WordPress blogs matter too. The line between professional use and personal use isn’t always clear, so a code of conduct and social media policy outline expectations, from posting guidelines to the difference between a corporate account, an employee account and a personal account.

Also consider what can go wrong. Oversharing, market manipulation and discrimination can lead to legal action, while phishing, social engineering and identity theft can target staff. Privacy settings protect personal information, so check them regularly. A good social media reputation takes years to build and moments to damage, so every post is worth a second look.